UK ASA Bans “Misleading” Ad of Lucky Go Studio
 The HALLO ECHO
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  The UK Advertising Standards Authority (ASA) has banned an ad of Lucky Go Studio after a claimant challenged whether an in-game ad was deceptive owing to unrealistic chances of winning prizes while using the app. The commercial was first seen on 25 November 2019, which was initially shown as an in-play video ad for…

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UKGC: Systemic failings at Caesars Entertainment UK leads to the departure of three senior managers and sanctions of £13m
 The HALLO ECHO
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  The UK Gambling Commission has announced that Caesars Entertainment UK Limited is to pay £13m and must implement a series of improvements following a catalogue of social responsibility, money laundering and customer interaction failures including those involving ‘VIPs’. As a result of this investigation three senior managers at the company surrendered their personal licences.…

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Stars Group and Flutter Entertainment Combo Gets UK CMA Clearance
 The HALLO ECHO
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  The UK Competition and Markets Authority (CMA) has unconditionally cleared the combination of The Stars Group with Flutter Entertainment following CMA’s Phase 1 review under the Enterprise Act 2002. The Stars Group and Flutter had signed a contract that allows an all-share acquisition of The Stars Group by Flutter pursuant to a plan of…

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Red Rake Gaming continues its regulated market focus with Belarus
 The HALLO ECHO
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  Player-focused casino games developer Red Rake Gaming, based in Spain and Malta, is delighted to announce its newest regulated market, Belarus. Red Rake Gaming made the move due to the demand from its clients and the response of their game content in the region. Belarus introduced regulations in 2019 with operators required to obtain…

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Gambling Compliance tracker reports record breaking quarter for regulators
 The HALLO ECHO
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  Online gambling regulators were busy in the first quarter of 2020, issuing a total of in excess of £25m in fines to just five online gambling operators between January and March. This is a huge increase over penalties issued in previous years. Online gambling compliance tracker GamblingIndustryFines.com tracked a total of over £16m in fines doled…

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Maxima Compliance appoints Dafydd Williams to head up business development
 The HALLO ECHO
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  Full-service compliance provider Maxima Compliance has appointed Dafydd Williams to the role of head of business development, with a particular focus on its recently-launched Complitech product. Williams will oversee the growth of Complitech, a first-of-its-kind technical compliance database that provides the latest requirements from more than 20 online gaming jurisdictions. He has more than five years’ experience in…

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Belgium National Lottery Introduces Changes to its Lottery and Gambling Rules
 The HALLO ECHO
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  Belgium’s National Lottery has introduced some changes to its lottery and gambling rules during this coronavirus crisis. According to the new rules, the validity of winnings tickets will be 30 weeks instead of the existing 20 weeks. This change is in view of the possibility that a winner is unable to go outside or…

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Denmark’s New Marketing Regulations for Gambling Begins on April 1
 The HALLO ECHO
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  Denmark’s new marketing regulations for gambling are set to come in effect on April 1. As per the new regulations, gambling marketing must include new information and links. Gambling marketing must now show the age limit for betting and information about the national self-exclusion register. Operators must also direct customers towards the responsible gambling…

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