IGT Signs Multi-year Agreement with Authentic Brands Group
The HALLO ECHO The HALLO ECHO https://secure.gravatar.com/avatar/6643e16afd87312befa164d5a24507e3?s=96&d=mm&r=gInternational Game Technology (IGT) has announced that it has signed a multi-year licensing agreement with Authentic Brands Group (ABG), a global brand development, marketing and entertainment company and owner of the Marilyn Monroe Estate, granting IGT licensing rights to develop and distribute Marilyn Monroe-themed, omnichannel lottery games. In addition to compelling instant tickets, innovative…
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