LeoVegas Wins Swedish Online Gambling License Extension

The HALLO ECHO
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LeoVegas has won the court battle against the Swedish regulator’s decision to issue a two-year gaming license rather than the standard five-year term.

In November 2018, LeoVegas was among the first online gambling operators to be issued a license to operate in Sweden’s new regulated market, which took effect in January. But while the majority of Sweden’s licensees got five-year permits, LeoVegas was approved for only a two-year period.

Sweden’s Spelinspektionen gambling regulatory body said the shorter term was warranted due to LeoVegas having been fined £600k by the UK Gambling Commission in May 2018 for what the UKGC deemed to be misleading advertising and for allowing self-excluded gamblers to access LeoVegas’ gambling products.

LeoVegas appealed Spelinspektionen’s ruling to the Administrative Court in Linköping and the Court issued a judgment last week granting LeoVegas the full five-year license term.

The Court also found the UKGC judgment alone “does not constitute a sufficient basis” for Spelinspektionen to deviate from its standard five-year licensing period and the punishment of a shorter license duration was neither “justified [n]or proportionate.”

Gustaf Hagman, the CEO of LeoVegas said the decision was “confirmation that we are conducting a professional business.” Hagman said the extended license “gives us peace of mind in the Swedish market, where we take market share month by month.”